Confirmation Bias

• Can you please review the proposal I have prepared and tell me if it is good?

• How was my presentation? I hope it was ok. What do you feel?

• I have been facing a lot of price competition, and because of this, I am losing deals. Are you also facing the same issues?

Confirmation Bias- If people have the chance to gather information or feedback from the world around them, they are more likely to choose the information that confirms their pre-existing attitudes, beliefs, and actions. 

Most of us pretend we want the truth when all we are really looking for is reassurance.